There has been a lot of drama surroundingPokemon Cardslately, and while this has had some negative effects on things, it seems as thoughThe Pokemon Company is ultimately benefiting from it. In a recent financial report, The Pokemon Company revealed that as of last year, it has sold 34.1 billion cards, that’s 3.7 billion more since last year’s report. There are a lot of potential reasons for this unprecedented growth, but it’s important to keep in mind that aside from the numbers, everything shared here is speculative in nature, and shouldn’t be taken as fact by readers.
Pokemon Cardshave spiked in popularity in recent months, so it isn’t all that surprising to seethe sales go up in this manner. Even so, the averagePokemonfan may not be too familiar with the card game, instead engaging with any of the many television series in the franchise. For these fans, it can be difficult to understand why people in 2020-2021 would buy a staggering 3.7 billion cards and bring the total up to 34.1 billion.
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Before addressing any of the controversy, players should first recognize that a majority of these sales are likely the result of an increased interest in the game. With the COVID-19 pandemic keeping people at home, players had much more time to spend looking over their collection ofPokemoncards, building decks, and naturally buying more cards. This started at around March of last year, the same time when this financial report did. Throughout the year, thePokemon TCGsaw something of a revival among fans.
Beyond this, there are likely two major reasons that the sales have skyrocketed so much: collectors and scalpers. CollectingPokemoncards is nothing new, but with the rise in interest from a wider audience, things did change a bit. This paired with the fact that there were many new card sets being released ahead of thePokemon TCG25 year anniversary means that collectors were very busy this year. On the more sinister side, scalpers also have plagued the market. It’s no secret thatPokemoncards can sell for a lot of money, and eager would-be entrepreneurs saw this as an opportunity to make some quick cash.
Stories of scalpers getting violent in stores or buying out McDonalds Happy Meals to get promotional cards culminated inTarget removingPokemoncards from its shelves. Despite this setback, The Pokemon Company still had a great year with its card sales, and these numbers will still go up in the next year.
